Social Media Analysis

Provides marketers with a sophisticated solution for discovering, analyzing, and acting on the massive amount of user generated content throughout the web

  • Integrate community with out-of-the-box social media applications
  • Monitor all forms of user generated content
  • Identify emerging trends from online conversations
  • Target content based on social media analysis
  • Leverage online reviews to validate offerings and drive revenue
“As a leading manufacturer of photographic products, we have built our reputation on exceeding the expectations of our customers, not only in the design and performance of our products, but also in the depth and quality of information about photography that we are able to provide. This concept is core to our brand identity and drives our global Web strategy. Beyond finding ways to improve how we manage our content, we know that our online success must be based on establishing a deep knowledge of how our customers and prospects search and interact with information across our Web properties. Apart from a strong market and financial position, I expect the combination of Interwoven and Autonomy to advance the concept of bridging search and content – something we have long recognized – for better technology, better customer understanding and better online experiences.“
David Ward
Manager, Marketing Systems
Nikon